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RAW Talent with Alexander Holmfjeld

Alexander Holmfjeld loves using minimalistic touches of color and geometric shapes. As a photography student at NEXT in Copenhagen, Denmark, he has been experimenting with different trends and styles to find his own voice.

In our new series RAW Talent, we put a spotlight on emerging photographers who are exploring their process with Capture One, and Alexander is the first to give us a peek at what the new generation of photographers has in store for us.

Can you tell us more about your style? What makes it unique?

My style tends to lean into minimalistic elements of color and geometrics. I love playing with lines and lighting, especially using it to force the audience’s attention in a certain direction.

I love shooting still images and doing my best to make my subjects feel that ‘POP’ effect from the image, making them almost look alive

How was the process of finding your authorial voice?

I’d say my process in finding this style had mostly to do with exploring different trends, grabbing elements I liked, and refining them to my own taste. I think over the past few years, I’ve basically reset my way of thinking when I make images. I used to like many elements and making these complicated scenes, but would often find it difficult to make nice, or even fail at creating a good picture. Instead, I started cutting into the necessities of what makes an image great for me personally. And with that, I have come to appreciate a more minimalistic style with stronger but simpler elements.

On a different note, when did you first hear about Capture One?

Capture One came into my life when I started studying photography at NEXT. I decided, ‘You know what? If this is the industry standard, I might as well learn it’. And truth be told, I fell in love with the software. I stopped using Lightroom and overhauled my workflow.

What is your opinion about Capture One? To what extent do you use it in your creative process?

To me personally, Capture One Pro is my go-to software for both tethered shooting but also culling and post-processing (RAW edits). I would say I am a power user of the software, using it all the way from my planning steps to creating formats for mood boards, all the way to making the final print file. It all starts and ends in Capture One.

What are the technical aspects of Capture One Pro you enjoy the most?

I LOOOOOVE Speed Editing. I feel inferior at my editing when I go on an older version of Capture One Pro, or completely useless when I open Lightroom. Also, the way that I can do Live View and shoot at the same time – I can have a makeup artist look at the shots while a director looks at the Live View. It’s BRILLIANT!

If you have one tip to give to new Capture One users, what would that be?

Tips for new users… hmm… even though it might seem daunting and very different to other photo editors, you just have to push yourself to use it as much as possible. As you slowly learn more about the capabilities of Capture One, the quality of your images will also develop.

Discover more of Alexander’s work here.

On the ice road with Paul Reiffer and Capture One for iPad

Going further than anyone to immerse yourself in unique places. Going to bed later and waking up earlier than everyone to find the perfect light and the ultimate angle. That is the life of a landscape photographer.

On the road, surrounded by the spectacular scenery in Iceland, photographer Paul Reiffer tried out the new Capture One for iPad to see what it means for taking your work on the go.

Join Paul behind the scenes and see how Capture One for iPad can elevate the way you work.

Want to try Capture One for iPad? Download the app here.

About Capture One for iPad

Capture One for iPad is the latest tool for photographers on the go who want to save time and travel light without compromising on quality.

The iPad app has the same image quality and color rendering functionalities as the desktop app, but now in a more portable package. It lets you bring the full power of our RAW converter anywhere you go and be confident that the images you export are the same quality as if you were working on your computer.

Take your workflow anywhere

The app lets you step away from your desk and take your workflow on the go.

You can go through the entire editing process – import photos, make selects, apply adjustments, and export your final photos to clients and colleagues when you need to deliver quickly.

Culling images during a commute, applying styles, and batch editing are all available at your fingertips, ready for you to take them to the streets, a wedding, an event, or your couch.

Start on the road and finish at home

Capture One for iPad has several ways to transfer your photos and all the edits you have made from the tablet to your computer.

One of those ways is our first cloud service to transfer raw files and all their adjustments. It lets you pick up where you left off on the iPad and continue working on Capture One Pro desktop.

Made for mobile

The interface is designed to fit the way you hold and interact with an iPad.

The app includes intuitive gestures and touch interactions like swiping between pictures, easily dragging controls, long-pressing to see the before and after of your photo, and double-tapping to view your images at a hundred percent zoom level.

Explore the full list of features you get with Capture One for iPad here.

How wedding photographer Alessandro Galatoli transformed his workflow with Capture One for iPad

When shooting a once-in-a-lifetime event, it is important to make the experience for the client as memorable as possible.

With the new Capture One for iPad, wedding photographer Alessandro Galatoli discovered that he was able to exceed expectations and deliver images to his clients much quicker to make the happy couple even happier.

Many photographers have been able to elevate the way they work on the go by bringing less equipment and starting the editing work on location with Capture One for iPad.

One person who has seen a change in his workflow is Florence-based photographer and educator Alessandro Galatoli.

As one of the 10,000 beta testers of the app, Alessandro has been experimenting with how it could improve his workflow since it was first released in April.

Faster delivery

Specializing in destination weddings, Alessandro prides himself on being able to deliver a premium service to his clients coming from across the world to celebrate their special day in the spectacular Italian scenery.

“My visual style is really detail-oriented. I try to create a story from the wedding day. And most of that storytelling is made by detail. You have the detail of the shirt, or you have just the bouquet of the bride,” says Alessandro. His work encapsulates intimate moments between the couple and their friends and family and the surrounding elements that make the day special.

Telling a captivating story with his images is only half of the work. Being able to deliver high-quality images quickly is crucial to the way he meets his clients’ wishes in a time where everything is shared on social media as soon as it happens.

“I usually tell my clients that I will be able to make the first delivery in two weeks or three weeks,” explains Alessandro.

“But now I am able to deliver the first pictures a day or two days after the wedding. They are absolutely super, super happy about that.”

Killing time on the commute

What has allowed Alessandro to deliver with a new speed is the time he saves by starting his work on the commute. Traveling across Italy to shoot in some of the country’s most spectacular venues means that he has a lot of downtime while on the train or ferry to make selects, apply Styles or start play with the adjustments.

“For a wedding, I shoot between 4,000 and 6,000 pictures. And while traveling, I often have around two or three hours that I can spend on making my selections.”

“I would even say that using the iPad is much better for selection. I can use two fingers. With one finger I can swipe between the pictures. I have the ranking tools out on the right side and with the other finger, I just press the yellow tab on the pictures that I like. It’s much faster than using the keyboard on the desktop.”

He explains that in the past, it could sometimes take him a few months to deliver the final images as he has a lot of commitments that keep him from editing his photos.

“On one of my latest shoots, I was able to deliver the pictures after one week just because I was editing on the iPad while I was there. I only had about two hours of work left to do when I got home.”

Getting you 80% there

Having an eye for detail, Alessandro works with his images to draw out specific feelings.

“I already know the color mood I want while I’m shooting. That is why the color grading is the most important thing for me in the editing process,” says Alessandro and adds that he often uses Styles to get closer to the look he has in mind.

“I select the most average image and I apply a Style. I do my editing, adjusting exposures, contrast, and single colors. When I reach the result I want, I copy that and apply it to all the pictures. Then when I reach home and get my images into Capture One Pro on my desktop, I just have to do the fine-tuning for each image like the color grading with the color wheels.”

“That’s why, of the five weddings I’ve done in the last month and a half, I have already delivered three of them. That would usually take me months.”

Do you want to see how Capture One for iPad can elevate the way you work? Download the app here!

Man editing image on Capture One for iPad in the car

What to expect from Capture One for iPad

Soon you can take your workflow on the go. On June 28, Capture One for iPad will be available in the App Store in all countries.

Creating the iPad app has meant making choices about how to best serve our community of photographers and meet their needs in a timely manner. In this article, we will answer some of your most asked questions about the app and share some of the decisions behind the creation of Capture One for iPad.

What can you expect from Capture One for iPad?

The Capture One for iPad app has been created to complement the Capture One Pro desktop app. Even though the iPad app works perfectly well on its own, the two products work even better together. The new Cloud Transfer system lets you start on the go using the iPad and make the final touches at home on the desktop by transferring your work smoothly across devices – helping you get the most out of your time, money, and images.

Throughout the development of the app, we have spoken to professional photographers about their needs and wishes. We have also looked at the usage data to find the must-have tools for mobility.

With the Capture One for iPad app, you can plug your camera directly into your iPad, import hundreds of photos, organize them and get to culling. See your images in all their glory on the iPad screen, quickly swipe through, and rate or color tag them. Filter your best ones and start editing using either Styles or manual adjustments.

Once you are done editing, you can show your images on the screen to team members and clients when together on location or by exporting them as JPEGs. If you would like to refine your images even further when you get home, upload your album to the cloud, import it into Capture One Pro on desktop, and continue working from where you left off.

Unique app design for a better user experience

If you are used to working on Capture One on your desktop, you will notice that Capture One for iPad looks different from the interface that you know. To make sure that the app meets the needs of photographers on the go and is easy to navigate for both new and veteran users, we have created a whole new design for the best user experience.

Our team of user researchers, UX designers, and UI designers have studied when, where, and how you would use the iPad app and made an interface to fit. The result of this research is features like our two-handed UI, hand gestures used to control the tools, such as long pressing on the screen to see the before and after of your photo, or the amount of space dedicated to your images on the screen.

Which features will be available in Capture One for iPad?

To not delay the release of Capture One for iPad, we have chosen to launch it with a reduced set of features. The first version is not the final version, but it is a version that we think will bring a lot of value to our community of photographers. We are happy about the features it will offer you, plus the quality, reliability, and performance of the app. It is a great starting point for the future, and we have tons of things in the pipeline for you.

In the initial release, you will find key features like Star Rating, Color Tagging, Styles and Presets, Crop and Rotation, and editing tools you know and love for adjusting White Balance, Exposure, Dynamic Range, Clarity, and much more. In addition, you will have several options for exporting images or transferring them to your desktop app.

Scroll to the bottom of this article to see a full overview of the features you can find in Capture One for iPad.

How much does Capture One for iPad cost?

From July 28, you can finally get your hands on Capture One for iPad to take your workflow on the go even easier. When you purchase the app you’ll get access to powerful editing tools, exporting capabilities, and image transfer from iPad to Capture One Pro on desktop (you’ll need to be on the latest version of Capture One Pro to use that last one).

Capture One for iPad will be available as a monthly subscription at just $4.99 / €5.49 / £4.49 per month with unlimited file transfer between your iPad and your desktop app.

When will tethering be available in the Capture One for iPad app?

Tethering has proved to be a challenging feature to develop for the iPad. To not slow down the release of an app that we believe will bring a lot of value to many photographers right now, we have decided to leave it out of the initial release.

Tethering is one of Capture One’s key features, and as such, we could not forget about it. We have worked closely with Apple over the past few months, and we can safely say that tethering for iPad is coming.

Full list of features included in Capture One for iPad at launch and in future versions of the app:

Capture One for iPad Launch Features

Organize	Import from camera roll, files, a plugged-in camera or an SD card – Create albums – Sort and filter
Cull	Star rate – Color tag
Quick edits	Apply styles and presets – Create styles and presets – Import styles and presets
Geometry	Crop – Rotation
Editing tools	White balance (wb & tint) – Exposure (exposure, contrast, brightness, saturation) – Dynamic Range (highlights, shadows, whites, blacks) – Clarity and structure – Dehaze (auto and manual) – Basic color editor, with color picker – HSL – B&W conversion – Vignetting – Sharpening (amount, radius, threshold, halo) – Noise reduction (luminance, details, color, single pixel) – Film grain (modes, impact, granularity) – Moiré – Histogram
Workflow efficiency	Before/After – Undo/Redo/Reset – Display basic metadata – Copy and apply (selective adjustments)
Send to desktop and export	Add album to the cloud, to be imported into CO Pro desktop – Export jpgs (predefined recipes) – Export EIPs – Watermark (text-only) – Share to any relevant app, including cloud storage ones, or save to files – Airdrop
Settings	Switch UI left or right

Upcoming Capture One for iPad Features

Tethering
Masks and Layers
Cloud improvements for file transfer and ultimately, synchronization